The Thought Leader's Mindset Shift
Traditional business rules that affect your natural resource industry have not only changed, those trying to shut you down are rewriting them to move you farther from the goal posts!
Natural resource industries in Canada have a new competitor.
Professional activism has reached an impressive level of influence on the public and political consciousness. So much so, that over $200 billion in proposed infrastructure projects have either been stalled or stopped by activist actors in Canada.
This course is for the Executive Team, the Marketing Group, Operation Leaders, the entire Communications crew, Corporate Affairs and even Board Directors wanting to write, not react to, the rules.
Inform your business decisions in a proactive manner such that your own value proposition is more attractive in the public and political arenas than the competitions. Ultimately, a goal is to take their space and make them irrelevant to the public.
To achieve this requires a mindset shift.
The Thought Leader's Mindset Shift is a series of lessons that rethinks the traditional resource industry business approaches, and provides updated tools, to guide resource leaders to a creating a new confidence in their industries. That confidence is what will underwrite your employees’ and member's confidence as well as heighten your public relationship. Oh... and those competitors? Have them chase your lead for a change!